Web Design

Web design is a broad term that covers planning, building and maintaining websites.

Web design is more than just making a website look good. It’s about creating an experience that’s functional and fun for users. Good web design is about how a site looks but also how it performs, how easy it is to use and how well it communicates a brand message. It’s also key to search engine optimisation (SEO) so your site gets seen by users and search engines.

When building a new website the main goal is to design a user friendly, responsive site that reflects the brand and communicates the message. The design should guide users through the site and encourage them to take action whether that’s to buy, sign up to a newsletter or explore a service.

Key design elements like layout, colour schemes, typography, images and interactive features are important but it’s equally important to consider website speed, mobile compatibility and ease of use. All these elements work together to create a site that’s good for visitors.

Responsive design, where your website looks and works on all devices, is no longer optional. Whether someone is browsing on a phone, tablet or desktop a responsive design ensures the site adapts to the screen size.

A good website can make or break a business or personal brand. It can increase visibility, user engagement and conversions, turn casual visitors into loyal customers.

Under the ‘Web Design’ tag you’ll find a range of resources that cover web design principles and best practice. These include expert advice on user experience, tutorials on specific design techniques and guides on responsive design. Whether you’re a professional web designer, a business owner looking to improve your site or just someone who wants to learn more about web design this tag has something for all levels of experience.

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