2019 web design and seo trends

2019 Web Design Trends

Whether you are a web designer or you’re trying to do it all by yourself, it’s important to stay up to date.

Every year, there are new expectations for websites. New web design trends are developed, whether adapting older designs for newer audiences or finding a newer way to make content stand out. You want to make sure your website stands out for the modern age, which is why you’ll want to follow the web design trends of 2019.

In a world where digital marketing trends have quickly overtaken traditional methods, one of the most popular and effective outlets is a website. A website provides you with a platform to deal with your clients and promote the exchange of information with them.

However, to make such a use effective, you need to have a website design that is both attractive and able to deal with what the clients require.

Here are the top website design trends of 2019.

using illustrations in web design


If there’s one thing you want your website designer to include, it’s illustrations. Not only do illustrations provide an attractive component for visitors to look at and enjoy, but they also give your website an identity. Having the same types of illustrations all-around your website as a means of guiding your visitors and providing them with a more immersive experience.

Using Serif Fonts to be Clear and Bold

San serif fonts have always been the go-to for web content. It’s easy to read for everyone looking at the screen. But the benefit of fonts is having the ability to stand out and create a branding around specific styles.

For a while, there was a focus on using the fancier fonts, especially when it came to titles and headings. Take a step back and use the bold serif fonts instead. They still stand out but they remain easier to read.

Variable Fonts

Variable fonts are also available. They allow you to stretch, bold, or even lighten the typical serif font. You can more design control to make your content look great.

Varying fonts throughout the website layout gives the text a better presentation. Furthermore, it also allows you to increase the emphasis on certain parts of the text.

Using fonts that are more appealing for certain parts of the text will give them a must-read appearance for the people who visit your website. Through variable fonts, you can explore a wide variety of different layout and organisation options to make the experience of browsing your website better for your readers and visitors.

Add Micro-Interactions

It’s amazing what you can do with technology today. Micro-interactions are becoming more common place, like the notice of the number of items in your shopping cart or the beeps you hear when the live chat works.

Any good website designer will look for a way to add a micro-interaction to make the page look smarter and stand out for the average human. You don’t need a shopping cart to do that. Just scrolling over a photo or a link can lead to a micro-interaction, such as changing the colouring of an image or adding lines to words to make it clear where your cursor is on the screen.

As you might have guessed by now, the web design trends in 2019 are all about increasing immersion. One fantastic way of doing just that is through web design components that involve micro-interactions or mini-games.

These micro-interactions can be as limited as swiping through product images using the cursor, to something as elaborate as an entire game of finding new products or giveaways. Either way, to make your website stand out from the rest, have your website designer integrate such micro-interactions.

using video on your new website

More Video Content

Too many web owners don’t want to put themselves on video. The great news is that you don’t have to so you can take advantage of the new web design trends in 2019. You can use animated videos, show your screen, or hire someone to be the face of your business.

Video content helps two fold. Those who want to listen instead of read have the ability to play the video. Google is using video more to help rank with search terms. Videos can just make a page stand out.

You can use videos of birds flying or people typing in the background or off to one side. People are drawn to the movement and your website immediately becomes memorable.

Image Effects

Simply displaying your images is not going to have the desired effect on any visitor, unless if they are something incredibly unique. What you need to enhance their effect on customers are image effects. Make images jump out, fade away, and focus in to make them catch a visitor’s eye.

These trends are leading the way in 2019 and are going to give your web design something incredible.


Much like illustrations, animations are a fantastic way of getting attention and keeping it. Using animation in various parts of your website allows you to accomplish a myriad of different goals. You can increase visitor attention towards a certain section of your website, while also offering them with an interesting way of experiencing your website. Not only will it grab their attention, but also boost their enjoyment. Ask your website designer to incorporate them in a way that’s simple and unintrusive.

Not the Pure One-Page Layout

You’ll see a lot more websites opt for the “one-page layout” of continuous scrolling. However, they still have some navigation. There’s a menu bar where a user can click and you’re taken directly to that section within the page.

This is powerful in the world of mobile technology. It also helps to keep data use to a minimum since there’s less loading time.

What do you want to achieve with your web design? Look for a web designer who is willing to try out the latest trends to make your website pop.

Posted in the Web Design blog category on September 14, 2019.

Grow your business!

Find out more about how we can help you.

Client Testimonials

"New website up and running and looking great - and the fresh look and feel is receiving plenty of compliments from our clients. Responsive and great value. Highly recommended (and already working on a new website for a related business!)" Lindsay, Reward Matters Ltd

"Great web designer who really knows his stuff. Built our company a fantastic web site which is mobile and looks really great, understood our needs from the first meeting and put a lot of effort in. I would highly recommend him." Damien, Blue School Of Motoring Ltd

"Very easy to work with. Efficient service and good value. Within 2 days of our website going live we started receiving new work. Would highly recommend." Neil, Berkshire Hampshire Heatpumps Ltd

"Forest Web Design have provided us with two websites, both of which we are very pleased with and have increased our business significantly. The service was excellent and efficient and we wouldn't hesitate in recommending them." Stuart, Magnifitents Ltd

"Very happy with our new website. Paul really listened to what we wanted but also gave us some great tips and advice on how to make it even better. Highly recommend Forest Web Design." Eddie, EON Logistics

"Could not recommend Paul enough, great communication, competitive prices, he listens to his clients requests and gives good advice. Thank you Paul, it was an absolute pleasure working with you, I love my new website." Karolina, Karolina Acupuncture

"If you are looking for a great service with great ideas that drive your business then look no further....Paul is a very talented individual who actually thinks well outside the box to deliver top drawer solutions that actually DOES deliver results. Couldn't recommend him enough." Tony, Exclusive Villa Golf

"We contacted Paul through recommendation and we couldn't be more happy with his services. Since our new site has been running we have attracted many new clients to our business. He is a Great asset to any company looking to attract more business." Leigh, Rooftek Advance

"A very personal and professional service from Paul Lambden in getting our website up and running, with expectation that his support services will be of a similar high standard." Hugh, Our Lady and St Anne

"I felt like Paul really listened to fully understand what it was that I was after from my website, and yet gently pointed me in the right direction from his experience of developing others. I couldn't recommend his services enough." Angela, Sense Of Ease

Fast Websites

Bespoke web design

The speed of your website is extremely important, which is why we keep things as lightweight as possible to decrease loading times.

Highly Optimised

SEO Reading - search engine optimisation

We provide powerful SEO solutions for small to large sized businesses. Good search engine optimisation is an integral part of web design.

Logo & Branding

web design, web branding, graphic designer, logos

Logo design included in the cost of most website packages. We can also provide business cards, print work and other graphic design solutions.

Secure Hosting

Website domains and hosting

Our web hosting solutions are affordable and secure. Website hosting starts from just £80 a year depending on the website size.