Responsive Web Design
Responsive web design is the practice of building sites that display properly on all devices. It’s imperative that everyone can view your website properly.
The responsive website will display differently depending on the user’s device, ensuring that everybody can use the site properly regardless of whether they are using their mobile, tablet or desktop machine.
Make sure ALL of your customers can use your site
All of our new websites are mobile and tablet friendly
These days, as over half of internet traffic is mobile, you need to ensure that your website works on all devices, large and small.
- Responsive websites respond to their environment
- They adapt to the screen size and orientation of a device
- They make websites easier to use for people using mobiles or tablets
- They ensure that the ~50% of users looking at your site on a mobile device can actually navigate
- Responsive web design future proofs your site for the devices not yet released
- Small, medium and large, one site for every screen
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As users switch between devices, rotate their screens or resize their browsers, the website updates in real time and reorders itself so that it is displayed optimally for the new resolution and screen size. So basically, the up side is that the updated website has the intelligence to respond to the users actions.
With more and more devices being released each year, all of which with varying screen resolutions, responsive web design is the best way to future proof your website, and to make sure things look good no matter how your clients are searching for you. Research has shown over the last few years that mobile use is rising at an extraordinary rate, and around 50% of people currently use their mobile as their main internet browsing tool. This means that without a mobile website, or a responsive website 50% of your clients may not be able to use your website.
Responsive websites adapt to their environment and reposition their elements on the screen, depending on its size. Using a large amount of pre written rules, whenever a website loads the code in the background will figure out how big the screen is, and it will display the website according to those rules.
Responsive web design is a very important approach in web design aimed at building sites to provide the best possible browsing experience with no need for pinching, zooming and scrolling, ensuring that the site renders in the easiest way possible for the users to read and navigate.
There are three main components of responsive web design:
- websites become fluid grids, in which page elements are flexible and can be resized by the browser depending on the screen size
- images are added in multiple sizes and resolutions, so that if someone is viewing your site on a high resolution device, your site will not look blurry and pixellated
- using media queries, the browser can decide almost instantly which set of rules to load, and how to display your responsive website
Of course, not every industry is mobile central, but as devices get smaller and smaller, and small devices get larger (confusing isn’t it?) it’s a great idea to future proof your site.
Responsive websites work on all devices
Images resize depending on screen resolution
Web designers tend to build the responsive mobile website layout first, this can then be added on and built up, layer by layer, until you end up with a full spectrum of options, one for every screen size. The level of detail added at each layer depends entirely on the budget.
Even our cheapest and most affordable website design packages include a responsive layout, with a simple mobile and tablet theme so that even if you’re just starting out, or have a low budget, you don’t have to neglect one of the most important new aspects of web design.